Laura Markewicz
Meet the founder.
Laura is an Entrepreneurial Award Recipient for being the top in her class and is a former ad executive and business consultant with nearly 20 years of experience in consumer behavior, branding, and the development and execution of high-performing, DTC strategies. Her methodical approach to validating market demand and closely evaluating the ROI of key initiatives, minimizes typical startup risks and gives Lotza an edge rarely found in traditional beverage startups.
Laura is passionate about pioneering a cultural shift toward healthier celebrations and is committed to scaling Lotza into a nationally recognized brand. Investors can trust her strategic vision for scaling efficiently, her seasoned ability to execute, and her determination to build Lotza into the next iconic beverage brand.